Miller Invest Group · Est. 2004
Miller ML298 TBR tyre
Dubai · Luxembourg · 32 Nations Worldwide

Built on Legacy.
Engineered for
Performance.

Miller Tyres has been designed, manufactured and tested to meet the highest tyre standards. With over 70 years of family expertise, we deliver European precision across Off-the-Road, Truck and Bus, and Passenger ranges to fleets and distributors in 32 countries.

70+
Years Family Legacy
32
Countries Served
22
Years Miller Brand
2M+
Tyres Annually
20%
Cost Advantage
158
Satisfied Clients
Miller Tyres global presence across 32 countries Trusted across 32 countries · Headquartered in Dubai
Our Philosophy

Driven by Innovation.
Defined by Integrity.

The entire Miller team is focused on quality. Our management grew up immersed in the tyre and automotive business and are proud to be the third Sobati generation guiding its brands. We bypass traditional marketing to provide premier tyres to distributors and fleets at more rational price points than other manufacturers.

We believe performance and responsibility go hand in hand. Sustainable materials and energy-efficient production ensure our tyres meet the highest standards without compromise.

Why Miller

European R&D

Pattern design and compound formulation developed with European engineering expertise at every stage of production.

3-Year Warranty

Every Miller tyre carries an authentic guarantee certificate covering manufacturing defects from the date of production.

🌎

Direct Supply

We supply directly to 32 countries, maintaining consistent quality and personal supplier relationships with every client.

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Cost Advantage

Proven 20 percent cost-per-kilometre advantage versus premium European brands at comparable quality levels.

Product Ranges

Precision Across Every Segment

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"From the deserts of the Middle East
to the highways of Europe and Asia."

Trusted in 32 Countries Worldwide

Legacy Since 2004

Our Milestones

With over half a century in the automotive industry, the Sobati Group introduced Miller Tyres in 2004. In the years since, Miller Tyres has grown into Europe, Asia, the Middle East, Africa and the Americas, serving over 32 countries with a direct supply model built on trust.

Sobati family at Bridgestone factory, Tokyo 1975
The Sobati family as honoured guests at the Bridgestone factory, Tokyo, 1975 — three generations in the tyre industry.
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2004

Founded in Dubai

Launch of Miller Tyres, establishing in-house design and global manufacturing partnerships.

2012

Miller Europe S.A.

Formation of European subsidiary in Luxembourg for certified EU-market distribution.

2023

Miller Invest Group

Integration under Miller Invest Group, uniting tyres, mobility and sustainable investments.

2025

32 Countries

Miller Tyres trusted as the heritage pillar of Miller Invest Group worldwide.

Fleet & Distribution

Partner With Miller Tyres

Join our growing global network of distributors, fleet operators and OEM partners. We offer direct supply, competitive pricing and a personal relationship that large brands simply cannot provide.