Official press releases and corporate announcements from Miller Tyres. For media enquiries, Wikipedia references or press kit requests, please contact us directly via our contact page.
May 2025 — Corporate Announcement
Miller Tyres Confirms Presence in 32 Countries, Reinforcing Global Position in the Premium Tyre Industry
DUBAI, UAE. Miller Tyres, part of Miller Invest Group and headquartered in Dubai, has confirmed its active market presence across 32 countries spanning the Middle East, Africa, Asia, Europe and the Americas. The milestone reflects the company's 22-year growth from a Dubai-based tyre brand into a globally recognized supplier trusted by fleets, OEMs and distributors worldwide.
With a 70-year family heritage in the tyre industry through the Sobati family, now in its third generation under Managing Director Masoud Sobati, Miller Tyres continues to differentiate through direct supply relationships, European-engineered product design and a competitive cost advantage of up to 20 percent versus premium brands at comparable quality levels.
The company supplies three primary product ranges: OTR tyres for loaders, dozers, mining trucks and port equipment; TBR for highway and regional transport fleets; and PCR for passenger vehicles, SUVs and light commercial vans. All ranges carry international certifications including DOT, ECE/E4, Gulf Standard Organization, ISO 9001 and QS9000. Miller Tyres is the approved OEM supplier to the largest car manufacturer in the Middle East, delivering in excess of 2 million tyres annually.
2023 — Corporate
Miller Invest Group Established, Uniting Mobility, Innovation and Sustainable Investments
Miller Tyres has integrated under the newly formed Miller Invest Group, broadening its vision beyond tyre manufacturing into sustainable mobility solutions and real estate investment. The group unites Miller Tyres in Dubai, established in 2004, and Miller Europe S.A. in Luxembourg, established in 2012, under a single corporate structure with a mission to build assets that endure across generations.
2020 — Product Launch
Miller Tyres Launches OTR Radial and Industrial Series for Global Mining and Port Markets
Miller Tyres announced the launch of its expanded OTR Radial and Industrial tyre series, introducing specialist patterns for rigid and articulated dump trucks, port equipment, cranes and compactors. The new range covers sizes from 12.00R24 to 40.00R57. All patterns are certified for ultra-hot climate operation and approved by the Gulf Standard Organization.
2012 — Expansion
Miller Europe S.A. Opens in Luxembourg for Direct EU-Certified Distribution
Miller Tyres established Miller Europe S.A. in Luxembourg to enable direct certified supply across the European Union market. The subsidiary operates in full compliance with ECE, TUV and TURF certification requirements for all product ranges, supporting distributors, fleet operators and OEM partners throughout EU member states.